More house listings as partners HSR

House-seekers can expect more property listings on MediaCorp’s online classifieds portal following its tie-up with HSR, one of the largest real estate agencies here.

The partnership will make it easier for HSR’s large network of property agents to place their advertisements on the website with just a telephone call through a dedicated hotline service. Agents can also make use of the portal’s image gallery to visually enhance their listings.

“In the digital age, consumer lifestyles continue to evolve, with the internet becoming an integral part of people’s life,” said Mr Timothy Goh, Media-Corp vice-president of new media business and customer relationship management.

“Mocca strives to stay ahead of this curve, and this partnership paves the way for how the digital generation will look for their dream homes,” Mr Goh said.

With tools such as maps and past transacted prices at users’ disposal, HSR chief executive Patrick Liew said the collaboration provides a platform for home-buyers to make better decisions when looking for property. “The real estate world must embrace the internet to bring the best service to our customers.”

Mocca yesterday also organised a seminar to familiarise HSR agents on how to maximise the full scope of tools and features available on its website.

Besides online classifieds, mocca also recently launched OneGuide, its business listings service that allows business owners to build shopfronts and market products to mocca’s audience. The portal has a subscriber base of about 100,000 members.

Source : Today – 28 Aug 2008

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